Gatwick Diamond Business Corporate Branding

The Client and the Project
Gatwick Diamond Business is the region’s leading independent voice for business; providing commercially useful networking opportunities. The Preview Group is proud to have been associated with GDB for many years, so we were delighted when they approached us to wrap their new company vehicle.

What we did
GDB contacted us to wrap their new Fiat 500L to advertise their Gatwick Diamond Business Awards 2014. Designed to change the car from bright red to something that would deliver the iconic GDB awards brand, featuring a large diamond image as well as the face of the awards host, local creative agency Storm and our sister company Preview worked together to create the graphics which we printed and applied to the vehicle all within 5 days. After the awards ceremony in March we will be replacing the design with a new one, which will promote the business association and encourage new companies to join.

The Outcome
Jeremy Taylor, Chief Executive of Gatwick Diamond Business said:

“We are delighted with the work carried out by PVL to implement our vision and gain visibility to create a vehicle that is not only practical but throws our brand into the business community.”